Instructor: Βασίλειος Μυλωνάς This workshop analyzes the power of applied sciences, as understanding and being able to effectively alter (nudge) human decisions is the future of business consulting. You will learn: What is Behavioral Economics? The core concepts of Behavioral Economics How they are implemented so to solve business challenges How to understand and use effectively […]
Behavioral Economics στο Marketing Read More »
Instructor: Βασίλειος Μυλωνάς This workshop analyzes the power of successful communication, how to achieve it and helps you understand the digital landscape. You will learn: Which are the communication goals. Which are the digital channels we can use. Why just creating a website and social profiles is not enough. What is Digital Advertising and how to
Online Επικοινωνία Read More »
Instructor: Βασίλειος Μυλωνάς. This workshop helps you gain an understanding of the basic purpose, benefits, and responsibilities of branding, and to begin the process of defining your values, gifts, and goals. You will learn: Which are the key elements of personal branding. How to use relationship and network marketing and impression management to showcase your
Personal Branding, Mastering LinkedIn Read More »
