Corporate citizens of today are expected to do well, by targeting in doing good.
A corporate strategy that considers citizenship parameters, like social inclusion and Global Warming, are gradually becoming important factors of sustainable business growth. A company leader in times of economic crisis could, therefore try to invest in doing business in a socially responsible way.
However, is this pattern acceptable by all industries?
Our members are professionals individually sensitized towards all their stakeholders, proactively and responsibly changing their business strategy over those issues, developing a fair, inclusive and sustainable culture, by implementing Corporate Social Responsibility (CSR) and resource efficiency management, on day to day business performance.