Personal Branding, Mastering LinkedIn

Instructor: Βασίλειος Μυλωνάς.

This workshop helps you gain an understanding of the basic purpose, benefits, and responsibilities of branding, and to begin the process of defining your values, gifts, and goals.

You will learn:

  • Which are the key elements of personal branding.
  • How to use relationship and network marketing and impression management to showcase your skills and agenda.
  • Use marketing communication strategies for your self-marketing.
  • Implement strategic marketing planning for your career development and engage in creating your own strategic self-marketing plan. 
  • Devise strategies for managing your professional reputation; begin creating your personal brand, and plan steps for strategic personal branding.
  • Master LinkedIn:
    • learn how to optimize your profile
    • how to achieve maximum impact and exposure

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